Content marketing is undeniably flourishing around the world, including the UK. However, while marketers around the nation are counted among the ranks of the most effective in the world, budget used for content marketing still has been largely misused and wasted, and even professionals feel that their strategies have been ineffective in the past year. According to a recent study released by the Content Marketing Institute, only 42 percent of marketers feel that they are achieving their overall content marketing goals, a slight decrease from the 48 percent recorded in 2013. However, this does not equate to a loss in confidence on content marketing: If anything, the figure shows that after years of doing what they think will stick among people, marketers have learned that there is more to content marketing than just publishing content and hoping that others will share it.
http://visiblepages.co.uk/effective-seo-leicester-better-relevant-content-marketing/
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